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B2B Marketing Sales Leads Launches!
Noted Demand Generation Expert Jeff Ogden and Award-Winning PR Veteran Wendy Marx Launch B2B Marketing Sales Leads™ Trumbull, CT, October 2, 2012 – Jeff Ogden, noted demand generation expert, and...
View Article5 Ways to Create a Successful, Integrated B2B Marketing Campaign
How can you convert a humble, sales-focused company into a B2B marketing dynamo? Take for example Lincoln Financial Group, a historically, sales-based organization, which made a complete, 180-degree...
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3 Crucial Steps For Content Marketing Success
Everyone in marketing tries to do it. What most folks don’t realize, is that very few do it well. What are we referring to? Content marketing, of course. Otherwise known as branded content, brand...
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How PR Can Help B2B Start Ups
This post originally appeared in a slightly different version on PR Done Right Makes a Difference, From the Start Recently, I attended NY Tech Day where 400 hungry startups sought to garner some love,...
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7 Steps to Help B2B Marketers Get Up to Speed on Social Media
This post originally appeared in a slightly different version on. Who cares if 25,000 people follow you on Twitter if you’re not engaging with any of them? Amazingly, many B2B marketers still don’t...
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Stand Up, Stand Out: 7 Ways To Make Your Startup Get Noticed
This post originally appeared in a slightly different version on. A press release no longer cuts it. Here’s what to do to cut through the noise. Once upon a time, a startup could issue a...
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